Yogi Mueller is an author, speaker, mentor, and founder of Craft Leadership, a leadership development practice built on one simple belief: that the art of shaping leaders requires truth, grit, and no shortcuts. With over 30 years of experience in talent development, and a background that spans hospitality, Disney leadership, and professional comedy, Yogi brings a rare combination of expertise, warmth, and straight-talking energy to every room he enters.
His book, The Great Slapping: The Power of Mentorship, is a call to action for leaders to stop sugarcoating feedback and start investing in the people around them with honesty and courage. Drawing from personal stories of both receiving and delivering the kind of jolting, clarifying feedback that changes lives, Yogi makes the case that mentorship is not a program or a title, it's a commitment to seeing someone's potential before they can see it themselves.
Beyond the book, Yogi developed the G.R.I.T. framework, Get over yourself, Reassess with honesty, Invest in improvement, and Treasure the lessons of growth, a practical mindset tool that helps individuals and organizations build the self-awareness needed to receive feedback, grow through discomfort, and lead with real purpose. Whether on a keynote stage, in a workshop, or one-on-one, Yogi's mission is the same: unlock potential that might otherwise go unrealized.