A 'Mum first' entrepreneur who has bootstrapped and scaled a 350 employee, digital first virtual assistant company with clients spanning the globe, all while attending toddler ballet, kids ski club, playdates and living between the mountains of Europe and the beaches of Australia.

The usual question I get asked is 'how the hell did you do that?'

To which my usual reply is ......

'By focussing on building great systems, nailing process delegation and leveraging offshore teams of virtual assistants in The Philippines.'

Platforms. Processes. People.

Everyday I see great companies full of great people who are roadblocked by the vortex of busywork. From small businesses with 5 people to large organisations with 500 people the story is the same. Great people bogged down by necessary but inefficient and time consuming busywork.

By identifying the 20-50% of most peoples day that is taken up by admin and/or process driven tasks any business can strategically optimise their human capital budgets by delegating to a team of offshore virtual assistants.

From e-commerce and SAAS to coaching and service businesses, we help unlock business growth by freeing great people from the time-suck of busywork.